Imagine Eventbrite & Meetup.com on blockchain with an awesome reward system that enables effective marketing, Welcome to KickCity. Using blockchain technology, KickCity – an experienced, revenue generating event company will disrupt the event industry by totally removing ineffective advertisement, third party billing, and free up 50% time of an event organizer through decentralized reward-based event promotion. Smart contract on Ethereum will allow for the development and enforcement of KickCity protocols.
KickCity is a Y combinator startup school Alumnus and one of the companies leading innovation in the $40B event marketing industry using blockchain technology.
We propose a socially viral model for event marketing, where the vendor achieves maximum result because an unlimited number of people are rewarded for promoting his events and the attendees also get rewarded for being loyal to the platform. Every user, event, and ticket have unique ID which is registered on blockchain.
It Works Like This:
Each event has a marketing pool where vendors can allocate KCY tokens for reward-based marketing. Once the campaign is launched, any user can click on the event and smart contract generates a unique link for the user. The User can then share this link with his friends on social media and get rewarded when there is a conversion (ticket sales or registration). Smart contracts track all transactions and automatically distribute reward transparently.
running platform that generates revenue currently.
market sector use case - good
The platform/model is contingent on mass adoption.
I do not see any significant return on investment in 2018.
When I was a part of BlockShow team we have tried to use the KickCity platform, seriously and closely worked with their core team. Ended up throwing in the towel after realizing how weak and unready the system was (constant glitches, customers were furious) and moved to stronger competition.
Key Leadership is light on experience. Not convinced that event management adds value to the blockchain or vice versa. Adoption rates could substantially slow this project down.
Nice project, I believe that blockchain could really be a plus with it!
Not convinced this will get strong user adoption but platform has working product. Team is decent.
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